2014/03/04

JEREMY SCOTT AW 2014 PLAYFUL COLLECTION AT MILAN FASHION WEEK














For his Milan Fashion Week debut, Scott went totally American and put out a collection of McDonald’s uniforms and drink cups as purses, SpongeBob SquarePants, a beer cape for all your DuffMan cosplay needs, and an artfully crumpled wedding dress covered with nutrition information. While there were some highlights, a significant part of the collection just reads as tacky for the sake of being tacky, and that’s a hard sell at a $1,000+ price tag.

Moschino was well-known for playing around with the concept of “highbrow” and putting out runway shows full of trash bags, question marks, paper bags, and stuffed animals. His clothes were full of weird but wearable unexpected elements like the vintage piano key dress Laura Carmichael wore when Lady Edith finally upstaged Lady Mary, or a very proper tailored jacket that reads “Good Taste Doesn’t Exist” on the back in red embroidery.






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